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An Army of Paid Creators Is Carpeting the Web With Political Content

Unlike celebrity influencers with large followings, these creators produce a blizzard of videos for a fraction of the cost of traditional online campaigns and, in the process, shift public conversation.

By Ken Bensinger and Stuart A. ThompsonSeptember 22, 2026
an-army-of-paid-creators-is-carpeting-the-web-with-political-content

Unlike celebrity influencers with large followings, these creators produce a blizzard of videos for a fraction of the cost of traditional online campaigns and, in the process, shift public conversation.

Read the full story on The New York Times